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Your R365 data is hiding $50K+ in profit

NormativeIQ is the intelligence layer Restaurant365 doesn't have. We read your R365 data and surface the insights that drive real profitability — from labor leaks to menu blind spots.

168Measures
8Dashboard Pages
3 daysTo Go-Live
6Live Filters
$0New Workflows

R365 tells you what happened. Nobody tells you what to do about it.

You have thousands of transactions in R365 every day. But turning that data into decisions still takes hours of manual analysis — or doesn't happen at all.

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Static Reports, No Intelligence

R365's P&L and food cost reports are backward-looking accounting outputs. They tell you what your COGS was last month — not why it spiked at Location 3 on Tuesdays or which vendor is creeping prices.

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Server Performance is Invisible

One server generates $81/hour in revenue while another generates $35/hour — same shifts, same menu. R365 doesn't surface this. You're flying blind on your most impactful controllable cost: labor productivity.

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Discounts Leak Margin Silently

Your discount rate crept from 2.8% to 4.1% over 12 months. That's $80K/year vanishing. Which servers over-discount? Which dayparts? Which items? R365 doesn't break this down.

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No Location Benchmarking

Your Mall location runs 65% prime cost while Downtown runs 44%. You know the numbers are different — but you can't see all 8 locations side-by-side with conditional formatting showing exactly where each one deviates.

Intelligence that reads R365. Insights R365 doesn't surface.

NormativeIQ connects to your R365 OData in minutes. No data entry. No new workflows. Just plug in and see what your data has been trying to tell you.

01

Daily Intelligence Briefing

Every morning: yesterday's performance, top 6 prioritized actions, daypart breakdown with labor efficiency. Know what happened and what to do — in 30 seconds.

02

Sales Mix × Labor × Discounts

Category performance by daypart. Server leaderboards with upsell scores. Discount patterns by server, location, and time. The cross-analysis R365 can't do.

03

Intelligent P&L

Daily-updating P&L with 4-period comparison, color-coded variance, waterfall bridge from budget to actual, location benchmarking, and scenario modeling. Not monthly. Daily.

04

Guest Economics

Revenue per guest by service type, check average trends, tip analysis, payment mix intelligence. Understand who your guests are and how they spend.

05

Financial Anomaly Detection

Automatic alerts when COGS drifts from rolling averages, when a location's prime cost breaks threshold, when vendor spend spikes. Catch problems in days, not months.

06

Normative Builder™

Build true normatives with yield %, cooking shrinkage, prep labor, and portion standards — data R365 doesn't capture. This is where the real savings live. Coming Q3 2026.

Not mockups. A real interactive demo with your kind of data.

8 dashboard pages, 168 measures, 6 live filters. Click "Try the Demo" and filter by location, daypart, server — watch every number recalculate.

normativeiq.com/demo
● INTERACTIVE DEMO
📋 Briefing
📊 Sales Mix
👥 Labor
🔍 Financial
🎯 Guests
💸 Discounts
🔥 Deep Dive
📈 P&L
Revenue
$8.13M
↑ 3.2% YoY
Prime Cost
67.2%
⚠ 5.9pts over budget
NOI
18.4%
⚠ $47K below budget
RPLH
$47.20
✓ Above target
Server Gap
$45.50
Best vs worst
Try the Interactive Demo →

No login required. Filter by location, month, daypart, server.

R365 alone vs R365 + NormativeIQ

R365 is great for accounting and operations. NormativeIQ adds the intelligence layer that turns data into decisions.

CAPABILITY R365 Alone R365 + NormativeIQ
P&L ReportingMonthly. One period at a time.Daily. 4-period comparison. Variance waterfall. Scenario modeling.
Server PerformanceSales by server. No efficiency metrics.RPLH, upsell scores, void rates, tip analysis, coaching priorities.
Discount AnalysisTotal discounts on P&L.By server, location, daypart, category. Root-cause. Policy recommendations.
Location BenchmarkingRun separate reports per location.All locations side-by-side. 10 metrics. Color-coded. Instant.
Menu IntelligenceSales mix report.Pareto analysis. WoW movers. Star/Dog classification. Void by item. $/impact.
Daily ActionsNone. You interpret the data yourself.Prioritized action list every morning with $ impact per item.
Setup EffortAlready using it.3 days. We read your existing R365 data. Zero new workflows.

Three roles, three different views, one platform

NormativeIQ shows each role exactly what they need — from the GM's morning briefing to the CFO's variance analysis.

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General Manager

Starts every morning with the Daily Briefing. Sees yesterday's revenue, labor efficiency, top actions. Knows exactly what to focus on before the lunch rush.

"I used to spend an hour pulling reports. Now I know what happened and what to do in 30 seconds."

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VP of Operations / Area Manager

Compares all locations side-by-side. Spots the outlier before it becomes a crisis. Uses scenario modeling to prioritize where to invest time.

"I can see that Mall is at 65% prime cost and exactly why — without visiting the location."

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CFO / Controller

Gets a daily-updating P&L with 4-period comparison and variance waterfall. Sees budget-to-actual by line item. Models scenarios before committing.

"The variance decomposition shows me exactly where the $47K profit shortfall came from."

Live in 3 days. No new workflows.

We read your R365 data through the standard OData connector. Your team changes nothing about how they work.

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Day 1: Connect

Provide your R365 OData credentials. We connect securely and run a Data Quality Report showing exactly what's available.

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Days 2-3: Configure

We map your locations, dayparts, job roles, and GL accounts. Every dashboard is configured to match YOUR operations.

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Day 3: Intelligence

Your first Daily Briefing arrives. Every morning: what happened yesterday, what's trending, and what to do about it.

Frequently asked by R365 operators

Does NormativeIQ replace Restaurant365?

No. NormativeIQ is a complement, not a competitor. We read your R365 data and add an intelligence layer on top. Your team keeps using R365 exactly as they do today — we just make the data more actionable.

How long does setup take?

3 days from OData credentials to your first Daily Briefing. Day 1: we connect to your R365 OData and run a Data Quality Report. Days 2-3: we configure your locations, dayparts, and GL mapping. Day 3: your first intelligence report arrives.

Does my team need to learn a new system or enter data?

Zero new workflows. We read data your team already generates through normal R365 usage — sales tickets, labor punches, AP invoices. Nobody needs to do anything differently.

How many locations do I need?

NormativeIQ is designed for multi-unit operators with 3+ locations. The location benchmarking and cross-location insights become most powerful with 5-8+ locations, but we deliver value starting at 3.

Is my data secure?

Yes. We use encrypted connections (TLS 1.3), store data in isolated per-customer schemas, and never share data between customers. We're building toward SOC 2 Type II certification.

What does it cost?

We offer tiered pricing based on the number of locations and modules you need. Request a demo and we'll walk you through the options that fit your operation.

See what your R365 data is really telling you

Request a personalized demo. We'll walk you through the platform using data that matches your operation — locations, dayparts, menu categories, and team structure.

We'll reach out within 24 hours to schedule a 30-minute walkthrough.